What is Biomimicry?

Biomimicry is innovation inspired by nature: it uses nature as a model, mentor, and measure to translate biological insights into novel, sustainable solutions for human challenges. By challenging common assumptions and reframing problems through a different lens, biomimicry thinking often reveals unexpected possibilities and new directions.

Biomimicry and Design - Visual Thinking -01.png

This visual thinking illustration demonstrates the translation from biological observation to design strategy, highlighting how insights move between biology, abstraction, and application. Rather than following a linear sequence, it reflects the iterative, non-linear nature of biomimicry thinking, where learning, reframing, and synthesis occur across multiple stages. To learn more about PUREBOND® Technology, visit this link.